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BA in Communication

About the Communication Major 
The Knight School of Communication offers coursework leading to a Bachelor of Arts degree with a major in Communication. The Communication major provides students with a solid liberal arts education, enabling them to become better consumers, critics, and creators of communication in a variety of settings.

The BA in Communication contains coursework in organizational, relational, intercultural, and sports communication, and is expanding to include such areas as health communication. Students are expected to declare an emphasis as part of COMM 495: Communication Capstone, and pursue a senior project that is tailored to their research focus yet aligned with the degree program's overarching learning outcomes. For example, students interested in how communication occurs within organizations or between organizations and their publics may focus their studies in organizational communication; students interested in sports agency, teams, management, and publicity may focus their studies in sports communication. As part of the degree program, we encourage students to pursue unique research projects that explore creative intersections across the field of communication studies.


Students wishing to major in communication must apply to the Knight School of Communication. Applications are available online and through the Knight School of Communication Dean's office. The School of Communication student qualifications committee reviews applications to the major and approves students for the major. Acceptance to the Knight School of Communication major programs requires a minimum GPA of 2.2 with no grades below C- in the prerequisite courses.


Requirements for the major in Communication are completion of the foundation requirements (13 hours), the theory and research requirements (6 hours), the frameworks requirements (6 hours), the focus requirements (12 hours), and the capstone requirements (7 hours), for a total of 44 hours toward the communication major. Required courses for the major are typically based upon a student's academic catalog of entry.

Foundation (13 credit hours):
COMM 101 Introduction to Communication Studies
COMM 200 Public Speaking 
COMM 202* Writing for Communication
COMM 210 Digital Media Production

Theory and Research (6 credit hours):
COMM 250 Communication Theory 
COMM 320 Communication Research

Frameworks (6 credit hours):
COMM 305 Organizational Communication 
COMM 322 Interpersonal Communication
COMM 326 Health Communication
COMM 327 Intercultural Communication
COMM 343 Mass Communication
COMM 356 Sports Communication

Focus (12 credit hours):
COMM 306 Integrated Strategic Communication 
COMM 344 Group Dynamics & Team Building
COMM 332 Conflict Management
COMM 312 Nonverbal Communication
COMM 317 Gender & Communication
COMM 334 Family Communication
COMM 345 Communicating across Generations
COMM 357 Sports Promotion & Publicity
COMM 329 Sports Reporting
COMM 358 Interpersonal Relations in Sports 
COMM 359 Sports: Ethics, Law & Media
COMM 325 Global and International Media
COMM 346 Middle East Media
COMM 360 Topics in Communication

Capstone (7 credit hours):
COMM 401 Communication Seminar
COMM 495 Communication Capstone

*COMM 202 satisfies the writing intensive course requirement.

General Education Requirements

Traditional Undergraduate Program, and the Hayworth School of Graduate & Continuing Studies Undergraduate Program. Prospective students should apply to the program whose curriculum and services best meets their needs.

  • The Traditional Undergraduate Program has degree requirements and services designed for the 18-22 year old student. Most traditional undergraduates live in residence halls and are enrolled full-time. A full range of student life activities and student services are available to students in this program, including the Core Program in the Liberal Arts, the John Belk International Program and the Honors Program. 
  • The Hayworth School of Graduate & Continuing Studies Undergraduate Program has degree requirements and services designed for the adult learner. Most Hayworth undergraduates are employed full-time and enrolled part-time. The Hayworth School also admits those persons wishing to take undergraduate courses as a non-degree candidate. The Hayworth School of Graduate & Continuing Studies realizes the demands that adult students face and assists with study plans, individual student advising and programs designed with flexibility to meet the specific needs of the adult learner. Classes meeting Hayworth degree requirements and several majors and minors are scheduled in the evenings for the convenience of students employed during the day.

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