Facebook icon Sport Management BS | Queens University of Charlotte

BS in Sport Management

Blair College of Health

Health and Human Performance Department

On Campus

Delve into sport marketing and sport finance, becoming a leader in sport and sport-related programming

If you have an intense passion for sports beyond the sidelines, the sport management major at Queens may be a great fit for you. You’ll delve into sport marketing and sport finance. You will also be asked to consider questions such as – Does the NBA’s new playoff format increase television ratings? Should unprofitable colleges be allowed to participate in NCAA athletics? How can ESPN develop new revenue streams? Can the NFL strengthen its substance abuse policies? How can the YMCA develop strong corporate partnerships?

You will examine sport-related careers at all levels: youth, high school, collegiate, amateur and professional. You will learn to plan, organize, establish, lead and appraise within an organization or sector whose primary product and/or service is connected to sport. This Bachelor of Science program empowers you to be an effective leader and to positively influence others through sport and sport-related programming.

When you graduate with a major in sport management, you will have a tremendous number of career opportunities including but not limited to athletic director, recreation director, agent, publicist, sports marketing director, private facility manager, promotions coordinator, sporting goods sales representative, sportscaster, media relations specialist, sales manager and event manager.

Career Growth

The Bureau of Labor Statistics finds that the employment of sport-related careers is projected to grow 15 percent between 2012 and 2022.


Through the Blair College of Health you will have the opportunity to learn from experienced faculty who are passionate about their field. Each team member has extensive knowledge and background, and will work closely with you as you pursue your degree. Meet your professors

sport marketing association
Clubs and OrganizationsSport Marketing Association
Get hands-on experience with game-day operations, event promotion, social media and more with Queens Athletics programs.
Student standing in front of Hornets arena
CharlotteLiving in Charlotte
Not only does Charlotte offer NFL, NBA, NASCAR, and a variety of minor-league teams, it’s also home to three major sport marketing firms: GMR Marketing, IMG, and Octagon.
Will Roberson
Student Story Will Roberson ‘16
“During my internship [with the Charlotte Checkers], I worked directly with all departments of the organization and created relationships that helped me stand out in an extremely competitive industry.”

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