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Sport Communication

What You’ll Study

Are you passionate about sports and telling stories about your favorite athletes, college athletics, or professional sports teams? If you dream of working with a sports franchise, creating media content and PR campaigns, you will love studying sports communication. With a BA in Sports Communication, you learn techniques for communicating about sports and develop your skills in writing and video production.

Track student being filmed for D1 commercial

You can also choose from unique elective courses focused on multimedia storytelling, public relations, or journalism. We also offer students further hands-on experience through real-world experience and internship opportunities. As a graduate, you will be prepared to create messages about sports in multiple media formats and for multiple audiences.

With the Knight School, you get hands-on experience working on ESPN broadcasts of the Queens University Division I athletic events and help with public relations efforts and marketing collateral for Queens Athletics. Our faculty also has relationships with other professional sports organizations in the Charlotte metropolitan area. 

How Can You Use This Degree?

Jobs in the sports communication field are in high demand. As a Queens graduate, you can pursue opportunities in a variety of roles including:  

  • Broadcasting 
  • Reporting 
  • Public relations and promotion 
  • Digital and social communications 

Highlighted Courses

  • Sports Reporting (MMS 329) 
  • Integrated Strategic Communication (COM 306) 
  • Sports Communication (COM 356) 
  • Sports Promotion and Publicity (COM 357) 

Student Highlights

Kayah Shamapande-Scarboro ’23, Communications Coordinator for NASCAR. 

Prior to graduating from Queens, Kayah held a Difference Makers Sports Fellowship from the Carolina Panthers and worked as an intern for the Charlotte Hornets.    

Grace Wesoly  BA ’21 and MA ’23, Digital Production Assistant at ESPN  

Prior to graduating, Grace traveled on an award-winning international program to Rio De Janeiro, Brazil with 18 of her classmates during the Summer Olympic Games of 2016 where her team produced multimedia stories published by WCNC-TV and USA Today.  Wesoly’s work as a student journalist at Queens was published by Charlotte Observer and WFAE 90.7.  

Program Contact

Roseann Pluretti English, Ph.D.

Director of Undergraduate Programs, Knight School of Communication
Assistant Professor of Communication

Nicole Hoerschelmann, Ph.D.

Dean, James L. Knight School of Communication

Meet Your Professors